TOP 10 MARKETING HITS
Week Ending March 14th, 2008
10. Dream Theater will appear on the cover of the summer issue of Limelight Magazine for their "New York Bands" special.
9. 3 Inches Of Blood's video for "Trial of Champions" is one of the featured videos on MySpace's A Place for Metal this week.
8. Theory of a Deadman shot their first video from Scars & Souvenirs, "So Happy," in Vancouver last week as label mates, Airbourne took over the streets of Los Angeles and shot their second video from their debut, for "Runnin' Wild" that features a cameo appearance by the legendary Lemmy of Motorhead. Both videos will be available mid-March.
7. Megadeth's Dave Mustaine will play with Dave Navarro for an upcoming episode of Dave Navarro's TV show on Mania TV. The footage will also be used for the second season's opening credits.
6. Revolver is running a Cavalera Conspiracy guitar giveaway contest in their April issue, on sale 3/25, with a coinciding online component. Winner receives an autographed ESP guitar signed by the legendary Max and Iggor Cavalera.
5. Airbourne secures new licenses with a 2nd track on NASCAR 2009 ("Too Much, Too Young, Too Fast") and Madden NFL 2009 ("Stand Up For Rock n' Roll"), bringing their song placement in games total to FIFTEEN!
4. Dream Theater's Mike Portnoy jams on Motorhead's "Overkill" with Overkill's Bobby Blitz and Anthrax' Frank Bello on FUSE's Talking Metal. Episodes airs tonight, 3/14.
3. DevilDriver is destroying on their first headlining tour which kicked of two weeks ago. The band recently shot a video for "Clouds Over California" with director Nathan Cox (Airbourne, Linkin Park, System Of A Down). It is due in-house at the beginning of April.
2. Airbourne GameStop promotion will run for the entire month of April with a 1:30 clip airing on the chain's Channel M in over 4,000 locations. The link to their interview clip will be circulated soon.
And The # 1 HIT for Roadrunner Records for the week ending March 14th, 2008 is...
1. Roadrunner Records hosts its first ever label showcase at SxSW tomorrow! The showcase is sponsored by Revolver, Guitar World and Heineken and features Airbourne, The Parlor Mob and De Novo Dahl. Editorial coverage will run in May issues (on sale April) in both magazines. Footage of the live show and b-roll content will appear on Guitar World's DVD, which comes with every issue. Footage and coverage will also run on both magazines' websites for a month following the event. In addition, all three bands will be interviewed by Xbox. The interviews will be spliced with performance footage and air on Xbox Live which has over 10 million subscribers. De Novo Dahl is also taking part in a "Game For Fame" appearance where they will challenge Xbox Live subscribers to a game of Rockband over the internet.
