This weekend's focus task is to add even more hype to the much anticipated new Nickelback album, Dark Horse which hits shelves this upcoming Tuesday, November 18th. Thanks for all of your help with promoting this album, the singles have been heating up radio airwaves like crazy!
So keep doing what you're doing and continue to spread the word!
Places To Post!
Nickleback Fan Forums on Yuku
The Official Forums of the Nickelback community
Worldwide Rock Meetup Message Board
AOL Music Boards - Rock
Rock/Pop Music on EMusic.com
Yahoo Music
Undertow Music Messageboards
LastFm
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members! Do searches for topics such as Nickelback, Chad Kroeger, Rock Music, Pop Music, etc. Do searches for the album names and singles as well. Tell everyone!
YOUTUBE:
Please use the targeted band list below and find YOUTUBE videos to continue causing a buzz/hype about Dark Horse!
TargetBands/Fans of bands such as:
* 3 Doors Down *
* Theory of a Deadman *
* Papa Roach *
* Three Days Grace *
* Creed *
* Seether *
* Staind *
* Breaking Benjamin *
* Finger Eleven *
* Alter Bridge *
* Foo Fighters *
* Saliva *
* Hinder *
* Disturbed *
* Cold *
* Buckcherry *
* Linkin Park *
* System of a Down *
* Kid Rock
* Daughtry
* Shinedown
* Saving Abel
* Bon Jovi
* ACDC*
* Flyleaf *
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: Nickleback's Dark Horse, Opeth's new video for "Burden", Cradle of Filth's new album Godspeed On The Devil's Thunder , our new signings: Mutiny, Dommin, 7th Son & Port Amoral, The Dragonforce tour, Trivium's album, the Roadrunner United DVD, Theory of a Dead man/Motley Crue tour announcement, Sammy Hagar's album Cosmic Universal Fashion, Machine Head's The Blackening [Special Edition], and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT works as Rich Perkins' intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby.
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
Friday, November 14, 2008
Friday, November 7, 2008
E-TEAM 11/7
Last week's tasks for Cradle of Filth and Killswitch Engage are still going strong.
CRADLE OF FILTH, HALLOWEEN TASK:
So as you all know, this past Tuesday, October 28th, Cradle of Filth's new album "Godspeed on the Devil's Thunder" started destroying shelves near you. Coincidentally (or not) the album release was just in time for All Hallow's Eve so we need you to do what you do best and promote the hell out of this, using Halloween discussions/sites as a tool!
Create a buzz/hype using lines such as: "Hosting or attending a Halloween party? Bring this CD along with you to add to the horrific adventures of the night."
Please edit the description below using your own terminology.
About this album: The album is conceptual and is based on the well-documented, true-life fall from grace of a shadowy historical figure named Gilles de Rais, a wealthy French nobleman who was one of Joan of Arc's brothers-in-arms. He was best known, however, as a prolific serial killer who mixed prayers with his nightly murders as well as an aspiring alchemist. He was accused of a panoply of crimes, among them heresy, demonology and kidnapping. There's even an extreme fringe sect of historians who question de Rais' true status, with some convinced he was framed.
Please also link to the album on Roadrunner's site here.
Target Band List:
Dimmu Borgir*Moonspell*Satyricon*Moonspell*Therion*Chthonic*Eternal Tears of Sorrow*Immortal*Naglfar*Dark Funeral*Children of Bodom*Nightwish*Within Temptation*Epica*Carpathian Forest*Amorphis*Behemoth*Old Man's Child
Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members! To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
NEXT!
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
CRADLE OF FILTH, HALLOWEEN TASK:
So as you all know, this past Tuesday, October 28th, Cradle of Filth's new album "Godspeed on the Devil's Thunder" started destroying shelves near you. Coincidentally (or not) the album release was just in time for All Hallow's Eve so we need you to do what you do best and promote the hell out of this, using Halloween discussions/sites as a tool!
Create a buzz/hype using lines such as: "Hosting or attending a Halloween party? Bring this CD along with you to add to the horrific adventures of the night."
Please edit the description below using your own terminology.
About this album: The album is conceptual and is based on the well-documented, true-life fall from grace of a shadowy historical figure named Gilles de Rais, a wealthy French nobleman who was one of Joan of Arc's brothers-in-arms. He was best known, however, as a prolific serial killer who mixed prayers with his nightly murders as well as an aspiring alchemist. He was accused of a panoply of crimes, among them heresy, demonology and kidnapping. There's even an extreme fringe sect of historians who question de Rais' true status, with some convinced he was framed.
Please also link to the album on Roadrunner's site here.
Target Band List:
Dimmu Borgir*Moonspell*Satyricon*Moonspell*Therion*Chthonic*Eternal Tears of Sorrow*Immortal*Naglfar*Dark Funeral*Children of Bodom*Nightwish*Within Temptation*Epica*Carpathian Forest*Amorphis*Behemoth*Old Man's Child
Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members! To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
NEXT!
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
Friday, October 31, 2008
E-TEAM 10/31
This Upcoming Weekends Featured Task is for Cradle of Filth and Killswitch Engage
CRADLE OF FILTH, HALLOWEEN TASK:
So as you all know, this past Tuesday, October 28th, Cradle of Filth's new album "Godspeed on the Devil's Thunder" started destroying shelves near you. Coincidentally (or not) the album release was just in time for All Hallow's Eve so we need you to do what you do best and promote the hell out of this, using Halloween discussions/sites as a tool!
Create a buzz/hype using lines such as: "Hosting or attending a Halloween party? Bring this CD along with you to add to the horrific adventures of the night."
Please edit the description below using your own terminology.
About this album: The album is conceptual and is based on the well-documented, true-life fall from grace of a shadowy historical figure named Gilles de Rais, a wealthy French nobleman who was one of Joan of Arc's brothers-in-arms. He was best known, however, as a prolific serial killer who mixed prayers with his nightly murders as well as an aspiring alchemist. He was accused of a panoply of crimes, among them heresy, demonology and kidnapping. There's even an extreme fringe sect of historians who question de Rais' true status, with some convinced he was framed.
Please also link to the album on Roadrunner's site here.
Target Band List:
Dimmu Borgir*Moonspell*Satyricon*Moonspell*Therion*Chthonic*Eternal Tears of Sorrow*Immortal*Naglfar*Dark Funeral*Children of Bodom*Nightwish*Within Temptation*Epica*Carpathian Forest*Amorphis*Behemoth*Old Man's Child
Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members! To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
NEXT!
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
CRADLE OF FILTH, HALLOWEEN TASK:
So as you all know, this past Tuesday, October 28th, Cradle of Filth's new album "Godspeed on the Devil's Thunder" started destroying shelves near you. Coincidentally (or not) the album release was just in time for All Hallow's Eve so we need you to do what you do best and promote the hell out of this, using Halloween discussions/sites as a tool!
Create a buzz/hype using lines such as: "Hosting or attending a Halloween party? Bring this CD along with you to add to the horrific adventures of the night."
Please edit the description below using your own terminology.
About this album: The album is conceptual and is based on the well-documented, true-life fall from grace of a shadowy historical figure named Gilles de Rais, a wealthy French nobleman who was one of Joan of Arc's brothers-in-arms. He was best known, however, as a prolific serial killer who mixed prayers with his nightly murders as well as an aspiring alchemist. He was accused of a panoply of crimes, among them heresy, demonology and kidnapping. There's even an extreme fringe sect of historians who question de Rais' true status, with some convinced he was framed.
Please also link to the album on Roadrunner's site here.
Target Band List:
Dimmu Borgir*Moonspell*Satyricon*Moonspell*Therion*Chthonic*Eternal Tears of Sorrow*Immortal*Naglfar*Dark Funeral*Children of Bodom*Nightwish*Within Temptation*Epica*Carpathian Forest*Amorphis*Behemoth*Old Man's Child
Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members! To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
NEXT!
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
Friday, October 17, 2008
E-TEAM 10/17
This Upcoming Weekends Featured Task is for Killswitch Engage
Hey Teamers of the E,
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
Hey Teamers of the E,
Killswitch's new video "This Is Absolution" is up for previewing and voting up at Roadrunnerrecords.com
So click here and show your support and then get to spreading this around like wild fire! Embed until you get carpal tunnel syndrome! Post in groups; as bulletins, blogs, comments; send emails, IMS, get it out there.
If you are for some reason not yet a member on the site..get to it bysigning up and then get your friends, internet buddies-everyone you know to do the same!
Rate the video 5 skulls, the highest rating possible.
Let me know if you saw the percentages rise as you voted or when you came back to the site after a bit of time, how many times you voted, if you liked the video, if you got other people to vote, etc. Get to it and please fill out a marketing report with places that you embedded.
Targeted Bands:
Trivium*All That Remains*Soilwork*Lamb of God*The Human Abstract*Unearth*Caliban*In Flames*Chimaira*Shadows Fall*In This Moment*Five Finger Death Punch*36 Crazyfists*Darkest Hour*Bullet for My Valentine*DevilDriver*Machine Head*Silent Civilian*The Agony Scene*The Haunted*Avenged Sevenfold*Mnemic*The Black Dahlia Murder*August Burns Red*Soulfly*Blood Has Been Shed*Between The Buried And Me*Children of Bodom
Post in places such as the sites below:
http://motley.com/members/community/mboard/index.php?topic=43.1590,http://www.pahardcore.com/,http://www.lambgoat.com,http://www.metal-archives.com/newuser.php,http://www.metalsludge.tv/phpBB2/login.php?redirect=viewtopic.php&t=173962&start=90&sid=aa41fedccb9de97fd141bb9de688b353,www.allmetalforums.com,ultimate-guitar.com,www.louciferspeaks.proboards104.com, www.glamrock.com, www.tombofthemutilated.net, www.neogaf.com, www.buzzjack.com, www.smosh.com,www.worldofwarcraft.com, www.ebaumsworld.com, www.topix.com, www.trivium.org/board/, http://www.cmt.com/artists/az/trivium/message_board.jhtml,
The places listed above are simply examples of places to start discussions in! Post in all of your fave social networking groups as well as doing searches for new ones. In forums and messageboards, always make sure to look at the most current post dates to make sure that the site is active as are the members!To complete this task, you must respond to this showing all of your online work. We want to see LINKS to where we can check out your postings, news online, etc...LINKS. Perhaps you can copy and paste transmissions you've had with others...just prove to us you are spreading the word.
Roadrunner Buzz Hype: Teamers have remained active with promoting the following: The Nickelback album release, Cradle of Filth's new album Godspeed On The Devil's Thunder , Black Stone Cherry's Folklore & Superstition, our new signings: Mutiny, Dommin, & Port Amoral, Dragonforce's Ultra Beatdown , Trivium's album, Shogun and video for "Down From The Sky" , Amanda Palmer's "Who Killed Amanda Palmer", and much more.
News:
- A-rated E-teamer Timothy Martikainen from Trumbull, CT 06611 joined us last month as Rich Perkins intern for the IT department. He also sits up here for me so please stop by and say hello when you're in the lobby!
- The E-team forges bonds!! E-Teamer Daniel Wells from Springfield, VA and E-Teamer Jen Carmack from New Richmond, OH have become great friends since both joining the E-team over a year ago and already visiting eachother twice. Daniel has even decided to join Jen next year at Columbia Chicago.
Tuesday, October 7, 2008
Monday, October 6, 2008
Thursday, May 15, 2008
RR On-Demand @ ClearChannel
Roadrunner's bands have all moved up in the ClearChannel On-Demand Charts!
Nickelback jumps back into the top 50 at #49 with 15,600 plays.
Slipknot climbs 23 positions to #144 with 5100 plays.
Killswitch Engage rounds out our current representation on the chart at #164 with 4300 plays, rising 26 spots.
Friday, May 9, 2008
Dresden Dolls and Parlor Mob on NEW!
ClearChannel has announced the May round of the NEW! program...featuring The Parlor Mob and The Dresden Dolls!
The program is live on 392 radio station web sites with increased exposure online and on the air.
Check The Parlor Mob out in the #1 Spot HERE.
And find the Dresden Dolls HERE in the #2 spot.
For deep links to the individual music players, see below.
Wednesday, May 7, 2008
Daughtry Gives Theory a Shout Out
After poking Ed over at RCA with a sharp stick, we were able to ask Daughtry to give a shout out to Theory on his blog. There are several positive comments (and none negative!) about Theory from Daughtry fans. Take a gander here.
www.daughtryofficial.com receives over 75k unique visits a week with 300,000 page views and the blog has an INCREDIBLY active user-base.
Night Recon at MySpace!
MySpace Music is featuring the Dresden Dolls' "Night Reconnaissance" video this week. They share their feature status with former Roadrunner act Obituary, as well as Moby, Fat Joe, Ben Jelen, and some dude named Plies (who Wikipedia says is a 32 year old rapper from Florida).
Tuesday, May 6, 2008
The Parlor Mob Featured on imeem
The Parlor Mob's "And You Were a Crow" is being featured at www.imeem.com. imeem receives over 10MM unique visitors per month and bills itself as the #1 referer to iTunes.
Spike.com Embraces Porcelain Heart
Opeth's brand new "Porcelain Heart" is being featured this week on www.spike.com. Click here to check it out. Spike.com receives approximately 1 MM unique visitors per month with an Alexa rank of approximately 2700 (RR.com ranks approximately 5300).
Friday, April 25, 2008
This Week in the E-Team
Teamers have been posting all current Roadrunner news/content/tour updates on all of the best and most frequented social networking websites and message boards as per usual.
Some of the featured tasks included:
The 3 Inches of Blood Fan Club:
Fan club info was posted on all applicable sites. Targeted groups included genres such as heavy metal, nu-metal, thrash, power metal, hardcore, metalcore, black metal and even screamo. Posts on messageboards with topics such as epic fantasy, battle/war, fantasy video games.
Targeted bands included:
* Iron Maiden * Dokken* Black Sabbath * Pantera* Demons & Wizards * Iced Earth* Dragonforce * Thin Lizzy * Dream Evil * Judas Priest* Manowar * Primal Fear* Children of Bodom * King Diamond * Dio* Megadeth * Mercyful Fate * Sonata Arctica
Social Networking groups that were targeted included:
- Myspaces: Headbangers Unite!, METAL ARMY, The POWER METAL KINGDOM, United States of Death Metal, Industrial/ Music
- A Facebook Event was Created
- Certain Imeem groups such as "3 Inches of Blood Fans", "3 Inches of Blood Video Playlist", "Premonition of Pain"
- On the Battle of the Bands site
- On Sodahead.com
- Info was posted on Youtube Videos for bands such as the ones above.
Opeth
- An Opeth Task was sent out to promote the track "The Lotus Eater" as well as the video for "Porcelain Heart"
- They were told to into all of the best groups, onto messageboards, chatrooms, on fansites, post bulletins, blog it up & get it out everywhere.
Targeted bands included:
* Dream Theater( they were told to hit up DT fans because of the upcoming Progressive Nation Tour as well as the series of clips from their chat here in the NYC office)
* Katatonia * Bloodbath * Pain of Salvation* Nevermore * Dark Tranquility* My Dying Bride* In Flames* Soilwork * Porcupine Tree * Symphony X * Tool * Ayreon * Evergrey * Kamelot * The Mars Volta * Voivod * Metallica
Theory of a Deadman
Teamers have been kicking as at spreading the word on the upcoming members of Theory of a Deadman's upcoming AOL Instant Messenger appearances
Target Band Groups/ Fans of Bands Like:
* Nickelback* Shinedown* Crossfade* Saliva* Fuel* Hinder* Breaking Benjamin* Three Days Grace* Staind* Papa Roach* 3 Doors Down* Creed* Puddle of Mud* Seether* Good Charlotte* Stone Sour* Finger Eleven* Chevelle
In Addition:
- Any teamers in or around the NYC area have been spreading the word on The Parlor Mob's residency at The Annex.
- Upcoming Tasks Include: Airbourne Video, The Wombats, Upcoming Dresden Dolls release.
Some of the featured tasks included:
The 3 Inches of Blood Fan Club:
Fan club info was posted on all applicable sites. Targeted groups included genres such as heavy metal, nu-metal, thrash, power metal, hardcore, metalcore, black metal and even screamo. Posts on messageboards with topics such as epic fantasy, battle/war, fantasy video games.
Targeted bands included:
* Iron Maiden * Dokken* Black Sabbath * Pantera* Demons & Wizards * Iced Earth* Dragonforce * Thin Lizzy * Dream Evil * Judas Priest* Manowar * Primal Fear* Children of Bodom * King Diamond * Dio* Megadeth * Mercyful Fate * Sonata Arctica
Social Networking groups that were targeted included:
- Myspaces: Headbangers Unite!, METAL ARMY, The POWER METAL KINGDOM, United States of Death Metal, Industrial/ Music
- A Facebook Event was Created
- Certain Imeem groups such as "3 Inches of Blood Fans", "3 Inches of Blood Video Playlist", "Premonition of Pain"
- On the Battle of the Bands site
- On Sodahead.com
- Info was posted on Youtube Videos for bands such as the ones above.
Opeth
- An Opeth Task was sent out to promote the track "The Lotus Eater" as well as the video for "Porcelain Heart"
- They were told to into all of the best groups, onto messageboards, chatrooms, on fansites, post bulletins, blog it up & get it out everywhere.
Targeted bands included:
* Dream Theater( they were told to hit up DT fans because of the upcoming Progressive Nation Tour as well as the series of clips from their chat here in the NYC office)
* Katatonia * Bloodbath * Pain of Salvation* Nevermore * Dark Tranquility* My Dying Bride* In Flames* Soilwork * Porcupine Tree * Symphony X * Tool * Ayreon * Evergrey * Kamelot * The Mars Volta * Voivod * Metallica
Theory of a Deadman
Teamers have been kicking as at spreading the word on the upcoming members of Theory of a Deadman's upcoming AOL Instant Messenger appearances
Target Band Groups/ Fans of Bands Like:
* Nickelback* Shinedown* Crossfade* Saliva* Fuel* Hinder* Breaking Benjamin* Three Days Grace* Staind* Papa Roach* 3 Doors Down* Creed* Puddle of Mud* Seether* Good Charlotte* Stone Sour* Finger Eleven* Chevelle
In Addition:
- Any teamers in or around the NYC area have been spreading the word on The Parlor Mob's residency at The Annex.
- Upcoming Tasks Include: Airbourne Video, The Wombats, Upcoming Dresden Dolls release.
Wednesday, April 23, 2008
Theory AIM Chats
If you're a living breathing member of modern society chances are you've got an AIM screename. If not, go make one. Happen to also be a fan of Theory of a Deadman? WELP - today's your lucky day. The guys from Theory have decided to jump on the AIM bandwagon to give you, their loving and adoring fans, the chance to chat with them. Here's their screenames:
They will be signing on starting SUNDAY 4/27 FROM 1PM to 2PM (CST on 4/27, EST every following sunday).
The chance to converse with the men of Theory ends SUNDAY 5/19.
So, starting this sunday, get online and chat your ass off with Theory of a Deadman!
- Tyler Connolly - TylerCfromTheory
- Dean Back - DeanBfromTheory
- David Brenner - DavidBfromTheory
They will be signing on starting SUNDAY 4/27 FROM 1PM to 2PM (CST on 4/27, EST every following sunday).
The chance to converse with the men of Theory ends SUNDAY 5/19.
So, starting this sunday, get online and chat your ass off with Theory of a Deadman!
Monday, April 21, 2008
Mayhem Festival and Roadrunner Promotions on Pickrset.com
Pickrset.com is currently running a promotion on Mayhem Festival - check it out at here: http://www.pickrset.com/bands/rockstarmayhem/.
They will also be running a week long "Roadrunner Takes Over PickRset" promotion starting 4/28. To view this, check out the PickRset homepage (www.pickrset.com) once the start date comes along.
Pickrset.com is an up and coming web based utility where fans can login and vote on what songs they would like to hear from their artists. It gets 8,000 unique impressions per day and has 22,000 registered users and was only started six months ago. For more about PickRset, go to www.pickrset.com.
They will also be running a week long "Roadrunner Takes Over PickRset" promotion starting 4/28. To view this, check out the PickRset homepage (www.pickrset.com) once the start date comes along.
Pickrset.com is an up and coming web based utility where fans can login and vote on what songs they would like to hear from their artists. It gets 8,000 unique impressions per day and has 22,000 registered users and was only started six months ago. For more about PickRset, go to www.pickrset.com.
Thursday, April 10, 2008
Xbox Live Updates
Theory of a Deadman and Opeth have both been submitted for Xbox Live's Artist of the Month program, which reaches millions of gamers via the Xbox Live service.
As well, Airbourne and The Parlor Mob were submitted for the new emerging artists program, which is similar to the Artist of the Month program, but for developing artists. Airbourne has been accepted for June and we're working on the particulars!
As well, Airbourne and The Parlor Mob were submitted for the new emerging artists program, which is similar to the Artist of the Month program, but for developing artists. Airbourne has been accepted for June and we're working on the particulars!
ClearChannel NEW! May
De Novo Dahl, Dresden Dolls, and The Parlor Mob have all been submitted for the May round of ClearChannel's NEW! program.
Tuesday, April 8, 2008
MLB.com Updates
There is a league-wide initiative to celebrate the 100th anniversary of "Take Me Out to the Ball Game." Soliciting artists to record their own version to video to place at www.mlb.com/babyruth. Also looking to cut together a line each from a few artists in one video for display on stadium Jumbotrons. Ends June 30th. Some current participants include Jimmy Buffet, Train, REO Speedwagon.
Their in-studio recording program is scheduling 2 big acts a month now. Also launching a similar Hot Prospects section at www.mlb.com/entertainment to focus on breaking bands. Doing 2 per month, more with label underwriting. Am looking to include The Parlor Mob, Theory, and Airbourne if possible.
New, quick program for MLB.com Highlights. Will combine music with highlight reels on site, which are also syndicated to and often picked up by television. Would require a very short form promotional license. Am positing TPM up front for this one as well as other on-going acts. This can be a rolling promo between us.
Their in-studio recording program is scheduling 2 big acts a month now. Also launching a similar Hot Prospects section at www.mlb.com/entertainment to focus on breaking bands. Doing 2 per month, more with label underwriting. Am looking to include The Parlor Mob, Theory, and Airbourne if possible.
New, quick program for MLB.com Highlights. Will combine music with highlight reels on site, which are also syndicated to and often picked up by television. Would require a very short form promotional license. Am positing TPM up front for this one as well as other on-going acts. This can be a rolling promo between us.
Wednesday, April 2, 2008
Cavalera Conspiracy on AOL Radio
Cavalera Conspiracy was added to the Metal Mosh Pit genre station on AOL Radio.
Check them out here: AOL Music - Cavalera Conspiracy Page & AOL Radio
Check them out here: AOL Music - Cavalera Conspiracy Page & AOL Radio
Wednesday, March 26, 2008
Biffy Clyro on QuckTime
Biffy is being featured front and center on the QuickTime Guide web site and in the Quicktime player. Check it out at www.quicktime.com.
Theory of a Deadman's "Got It Made" on the JVC Mobile Website
Sent by Elias:
Theory of a Deadman's "Got It Made" will be featured on JVC Mobile's web site starting on 4/15 at www.mobile.jvc.com.
On their homepage the song will come up instantly. It will be the only song played on the homepage for the next 12 months. They chose the song because of the lyrical lean, the fact that it rocks and it's a good fit for their mobile push.
The band name, song title and album title will be on the player and a launch button featuring the artwork and a link to their website will be in place.
Theory of a Deadman's "Got It Made" will be featured on JVC Mobile's web site starting on 4/15 at www.mobile.jvc.com.
On their homepage the song will come up instantly. It will be the only song played on the homepage for the next 12 months. They chose the song because of the lyrical lean, the fact that it rocks and it's a good fit for their mobile push.
The band name, song title and album title will be on the player and a launch button featuring the artwork and a link to their website will be in place.
Monday, March 24, 2008
In Der Pitten
All about In the Pit this week:
Amy gives us her opinion on the Top 3 Mosh Songs of All Time in Ask Amy.
An aunt blames Slipknot for her son's suicide in the Mailbag.
Let us know what you think the Top 5 Roadrunner Videos of All Time are in the Forum.
A poll has been posted to let us know what you think of buying music direct from the site.
Theory of a Deadman has a new album coming out next week, Scars & Souvenirs. Ask vocalist/guitarist Tyler Connolly about it in our Ask the Artist section.
Finally, there's a really cool cartoonized version of Dream Theater in the Fan Art section.
Amy gives us her opinion on the Top 3 Mosh Songs of All Time in Ask Amy.
An aunt blames Slipknot for her son's suicide in the Mailbag.
Let us know what you think the Top 5 Roadrunner Videos of All Time are in the Forum.
A poll has been posted to let us know what you think of buying music direct from the site.
Theory of a Deadman has a new album coming out next week, Scars & Souvenirs. Ask vocalist/guitarist Tyler Connolly about it in our Ask the Artist section.
Finally, there's a really cool cartoonized version of Dream Theater in the Fan Art section.
De Novo Dahl on Spinner
AOL Music is offering a full-album, pre-release stream of De Novo Dahl's "Move Every Muscle, Make Every Sound" on its Spinner platform. Spinner.com receives approximately 1.5MM unique visitors per month.
Friday, March 21, 2008
The Parlor Mob - First Week Digital Sales News
Another Roadrunner first.
We released our first album digitally prior to a physical release with The Parlor Mob's AND YOU WERE A CROW with great initial success. Although on the surface this number may seem low what is incredible is that this band is literally starting from ground zero. No previous touring, no previous releases, no real fan base outside of Red Bank, NJ and we sold over 600 albums in their first week of release.
Check out some quotes from iTunes where the average rating was "5 Stars":
"I saw this band twice at SXSW and this is by far the best band I have seen live. That's a BIG statement, as I have seen thousands of band's live - but this band plays twice as good live as they do on the album - and they sound great on this album. I'd rate this album with 6 stars if I could"
"This album blindsided me because I had never heard of them. Just think Wolfmother but instead of 4 good songs, the entire album is awesome"
"Could Easily be mistaken for a new White Stripes CD" -
"WOW, This band right here gives me confirmation I needed that everything in the rock genre won't just be pop rock or punk rock and can actually be good! Definitely buying this"
"First time I've ever heard of them. I feel sort of left out now. White Stripes meets Led Zeppelin"
"Music speaks for itself. Shit is Legit"
Some hard facts to know:
The band has been on tour with Nicole Atkins for the last month and the tour ends at the end of this month.
We have a Residency Tour in the works starting in late April. Markets to include Boston, Philly, DC, NYC, Burlington, VT, Baltimore.
Band is CONFIRMED for LOLLAPALOOZA this Summer.
We will have a video for "Cant Keep No Good Boy Down", along with an EPK , by Mid April .
Sent by Elias
We released our first album digitally prior to a physical release with The Parlor Mob's AND YOU WERE A CROW with great initial success. Although on the surface this number may seem low what is incredible is that this band is literally starting from ground zero. No previous touring, no previous releases, no real fan base outside of Red Bank, NJ and we sold over 600 albums in their first week of release.
Check out some quotes from iTunes where the average rating was "5 Stars":
"I saw this band twice at SXSW and this is by far the best band I have seen live. That's a BIG statement, as I have seen thousands of band's live - but this band plays twice as good live as they do on the album - and they sound great on this album. I'd rate this album with 6 stars if I could"
"This album blindsided me because I had never heard of them. Just think Wolfmother but instead of 4 good songs, the entire album is awesome"
"Could Easily be mistaken for a new White Stripes CD" -
"WOW, This band right here gives me confirmation I needed that everything in the rock genre won't just be pop rock or punk rock and can actually be good! Definitely buying this"
"First time I've ever heard of them. I feel sort of left out now. White Stripes meets Led Zeppelin"
"Music speaks for itself. Shit is Legit"
Some hard facts to know:
The band has been on tour with Nicole Atkins for the last month and the tour ends at the end of this month.
We have a Residency Tour in the works starting in late April. Markets to include Boston, Philly, DC, NYC, Burlington, VT, Baltimore.
Band is CONFIRMED for LOLLAPALOOZA this Summer.
We will have a video for "Cant Keep No Good Boy Down", along with an EPK , by Mid April .
Sent by Elias
Theory - Airbourne Take NEW! By Storm
As we noted earlier in the month, Theory of a Deadman and Airbourne were both accepted into the ClearChannel NEW! program for March and were noted as "Artists to Watch." The program supports radio stations and their web campaigns with rich media and marketing.
I am pleased to report that Theory of a Deadman's "So Happy" is the #2 rock song this month so far, with labelmates Airbourne rounding out the top 10 at #10.
Friday, March 14, 2008
Top 10 Marketing Hits 3/14
Brought to you by Suzi Akyuz.
TOP 10 MARKETING HITS
Week Ending March 14th, 2008
10. Dream Theater will appear on the cover of the summer issue of Limelight Magazine for their "New York Bands" special.
9. 3 Inches Of Blood's video for "Trial of Champions" is one of the featured videos on MySpace's A Place for Metal this week.
8. Theory of a Deadman shot their first video from Scars & Souvenirs, "So Happy," in Vancouver last week as label mates, Airbourne took over the streets of Los Angeles and shot their second video from their debut, for "Runnin' Wild" that features a cameo appearance by the legendary Lemmy of Motorhead. Both videos will be available mid-March.
7. Megadeth's Dave Mustaine will play with Dave Navarro for an upcoming episode of Dave Navarro's TV show on Mania TV. The footage will also be used for the second season's opening credits.
6. Revolver is running a Cavalera Conspiracy guitar giveaway contest in their April issue, on sale 3/25, with a coinciding online component. Winner receives an autographed ESP guitar signed by the legendary Max and Iggor Cavalera.
5. Airbourne secures new licenses with a 2nd track on NASCAR 2009 ("Too Much, Too Young, Too Fast") and Madden NFL 2009 ("Stand Up For Rock n' Roll"), bringing their song placement in games total to FIFTEEN!
4. Dream Theater's Mike Portnoy jams on Motorhead's "Overkill" with Overkill's Bobby Blitz and Anthrax' Frank Bello on FUSE's Talking Metal. Episodes airs tonight, 3/14.
3. DevilDriver is destroying on their first headlining tour which kicked of two weeks ago. The band recently shot a video for "Clouds Over California" with director Nathan Cox (Airbourne, Linkin Park, System Of A Down). It is due in-house at the beginning of April.
2. Airbourne GameStop promotion will run for the entire month of April with a 1:30 clip airing on the chain's Channel M in over 4,000 locations. The link to their interview clip will be circulated soon.
And The # 1 HIT for Roadrunner Records for the week ending March 14th, 2008 is...
1. Roadrunner Records hosts its first ever label showcase at SxSW tomorrow! The showcase is sponsored by Revolver, Guitar World and Heineken and features Airbourne, The Parlor Mob and De Novo Dahl. Editorial coverage will run in May issues (on sale April) in both magazines. Footage of the live show and b-roll content will appear on Guitar World's DVD, which comes with every issue. Footage and coverage will also run on both magazines' websites for a month following the event. In addition, all three bands will be interviewed by Xbox. The interviews will be spliced with performance footage and air on Xbox Live which has over 10 million subscribers. De Novo Dahl is also taking part in a "Game For Fame" appearance where they will challenge Xbox Live subscribers to a game of Rockband over the internet.
QuickTime Guide Features
We've got several upcoming video features in Apple's QuickTime Guide and Player.
3/24: De Novo Dahl - Shout
3/24: Biffy Clyro - Saturday Superhouse
3/31: Madina Lake - One Last Kiss
3/31: Dream Theater - Forsaken
I'll post links when these are live.
3/24: De Novo Dahl - Shout
3/24: Biffy Clyro - Saturday Superhouse
3/31: Madina Lake - One Last Kiss
3/31: Dream Theater - Forsaken
I'll post links when these are live.
Thursday, March 13, 2008
De Novo Dahl on Artist Direct
The "Shout" video is being featured on the home page video section and alt. rock section of ARTISTdirect.com starting today. In addition, an interview with the band is in the works right now to go up next week.
Wednesday, March 12, 2008
3 Inches of Blood - Trial Of Champions on MySpace
The new 3IOB video for "Trial of Champions" is being featured on A Place for Metal. Check it out!
Thursday, March 6, 2008
Airbourne On ClearChannel
Airbourne has been added to ClearChannel's NEW! Program for March. This will feature the band on dozens of radio station web sites with a focus on "Too Much, Too Young, Too Fast." The band is also one of 14 "Artists to Watch" this month, getting major focus on the main ClearChannel properties. With each feature there are direct links to purchase the album.
http://www.clearchannelmusic.com/cc-common/new/6/indexrock.html
http://clearchannelmusic.com/cc-common/new/6/indexrock.html
http://clearchannelmusic.com/cc-common/new/6/player.html?art=1466&dartSplitName=local&gateway=exiting
http://www.clearchannelmusic.com/cc-common/new/6/indexrock.html
http://clearchannelmusic.com/cc-common/new/6/indexrock.html
http://clearchannelmusic.com/cc-common/new/6/player.html?art=1466&dartSplitName=local&gateway=exiting
Wednesday, March 5, 2008
Gamestop Update
Via Madelyn Scarpulla
Enjoy: http://www.channelm.com/gstv/march2/dragonforce.html
Additionally, GameStop cameras conducted their own interviews with Airbourne last week in LA. Airbourne will be featured in a similar way for the month of April. Stay tuned!
As promised, here is the Dragonforce clip that airs in all GameStop locations for the month of March. It's also streamed on the Channel M (GameStop TV) website. This was originally a :60 piece featuring the video and some of the interview footage edited by GameStop. As you will see, Channel M gave us more than TWICE what was committed: a full minute of intro from the host as well as 1:30 of video/interview footage for a total of 2:30 minutes of Dragonforce!
Enjoy: http://www.channelm.com/gstv/march2/dragonforce.html
Additionally, GameStop cameras conducted their own interviews with Airbourne last week in LA. Airbourne will be featured in a similar way for the month of April. Stay tuned!
Cavalera Conspiracy Beating it at Radio
Via Mark Abramson
The band is doing amazingly well in its second week. Without even truly putting the press on to be #1 yet, CC is easily #2, vaulting over other established bands. It’s the #1 album at Metal Specialty (we’re specifically addressing those stations that haven’t played it so far and ensuring that it will chart next week). WSOU is lined up to feature the entire album this week as well. Most importantly, Metal radio really likes the album, and it’s going to be played for a long time to come. We’re in a great position to be #1 next week, and we’re going to push hard to make sure that it is. Here’s the details:
CMJ Loud Rock - #2 (from 40)
FMQB Metal Detector - #2 (from 15), 184x/+83
Mediaguide Metal Specialty Albums - #1 (from 3), 49x/+16
Mediaguide Metal Specialty Songs:
“Sanctuary” - #1 (from 10), 17x/+9
“Inflikted” - #3 (from 1), 13x/-3
“Dark Ark” - D38, 5x
CMJ Loud Rock Select Albums - #9 (from 57), 43x/+28
CMJ Loud Rock Select Tracks
“Sanctuary” - #19 (from 98), 22x/+17
“Inflikted” - #41 (from 99), 9x/+4
Wednesday, February 27, 2008
WWE Microsite - Airbourne & Theory of a Deadman
WWE: The Music, Volume 8 microsite is now up and running on WWE.com! The album features the tracks "No Chance in Hell" by Theory of a Deadman as Mr. McMahon's entrance song, as well as "Turn Up the Trouble" by Airbourne as Mr. Kennedy's entrance song. Pre-order the album today and receive a WWE ringtone! Check it out for more details here.
Tuesday, February 19, 2008
Airbourne Added to AOL Radio: Hard Rock
That's right, our very own Australian rockers are now playing on AOL Radio's Hard Rock station!
Monday, February 11, 2008
Theory of a Deadman: Xbox Live
Started working on the pitch for this and have reached out to my Xbox contacts. More on this soon, but I'd like to get them featured as the Xbox Live Artist of the Month some time after release.
Friday, February 8, 2008
Week of 2/4 Top Ten
10. 3 Inches Of Blood appear on FearNet, Comcast's horror on-demand video channel.
9. TUNE IN TO THE PREMIERE EPISODE OF TALKING METAL.....On Friday, 2/29 at midnight make sure you tune in to FUSE. Interviews we filmed with Killswitch Engage, DevilDriver and Airbourne will all be in the premiere episode of Talking Metal! It will repeat the following Friday @ 12:30am.
8. The artwork for the new Theory of a Deadman album, SCARS & SOUVENIRS, has been posted everywhere online! Check it out here (attached).
7. Airbourne secures new licenses with "Runnin' Wild" to be featured in NASCAR 2009 and "Too Much, Too Young, Too Fast" will be featured in film Lost Boys 2.
6. De Novo Dahl's licensing streak continues with "Shout" being included in the SCI-FI Channel's new commercial for their hot Friday night line-up including Battlestar Galactica, Dr. Who and more. The commercial will run for 13 weeks and the song and band name are prominently chyroned throughout the spot as well. Check out the clash of De Novo and Dr. Who here: http://www.youtube.com/watch?v=mbkdUfiqmZM&eurl
Don't forget to hear "Shout" in the premiere of VH1's new comedy Free Radio - Friday night at 9:30 PM.
5. Cradle Of Filth's Harder Faster Darker: Thornography Deluxe MVI is in stores this week. Check out a remix that guitarist Paul Allender did of "Under Huntress Moon" using the U-Myx program on the MVI (Music Video Interactive) at Cradleoffilth.com just scroll down and click on the U-Myx logo.
4. The legendary Max and Iggor Cavalera spent the week in NYC doing press and promo for the upcoming Cavalera Conspiracy release. While in town they completed a cover shoot and interview for Metal Edge, photoshoots and interviews for features in Revolver, Metal Maniacs, Hails & Horns, Drum! Magazine and Guitar World, visited Sirius' Hard Attack and recorded video content for Headbangers Ball and Hot Topic as well as RR.com.
3. DragonForce "Through The Fire And Flames" single review in Billboard!
"Imagine a band running a power-prog-themed amusement park with speed metal rollercoasters that do loops and hairpin turns at 150 mph."
2. Roadrunner Records, Nickelback, WEA Corp and Warner Chappell presented almost $600,000 in charitable donations to Amnesty International and International Children's Awareness Canada last Friday February 1, the one year anniversary of the start of the charity campaign. The donation was collected from proceeds of the sale of the smash "If Everyone Cared" digital single and video.
And the #1 HIT for Roadrunner Records for the week ending February 8th, 2008 is....
1. ROADRUNNER HAS THE #1 & #2 RECORDS ON THE BILLBOARD HEATSEEKERS CHART WITH AIRBOURNE DEBUTING AT #1 WITH 7,018 SCANNED AND DRAGONFORCE AT #2 WITH 4,446 SCANNED!
9. TUNE IN TO THE PREMIERE EPISODE OF TALKING METAL.....On Friday, 2/29 at midnight make sure you tune in to FUSE. Interviews we filmed with Killswitch Engage, DevilDriver and Airbourne will all be in the premiere episode of Talking Metal! It will repeat the following Friday @ 12:30am.
8. The artwork for the new Theory of a Deadman album, SCARS & SOUVENIRS, has been posted everywhere online! Check it out here (attached).
7. Airbourne secures new licenses with "Runnin' Wild" to be featured in NASCAR 2009 and "Too Much, Too Young, Too Fast" will be featured in film Lost Boys 2.
6. De Novo Dahl's licensing streak continues with "Shout" being included in the SCI-FI Channel's new commercial for their hot Friday night line-up including Battlestar Galactica, Dr. Who and more. The commercial will run for 13 weeks and the song and band name are prominently chyroned throughout the spot as well. Check out the clash of De Novo and Dr. Who here: http://www.youtube.com/watch?v=mbkdUfiqmZM&eurl
Don't forget to hear "Shout" in the premiere of VH1's new comedy Free Radio - Friday night at 9:30 PM.
5. Cradle Of Filth's Harder Faster Darker: Thornography Deluxe MVI is in stores this week. Check out a remix that guitarist Paul Allender did of "Under Huntress Moon" using the U-Myx program on the MVI (Music Video Interactive) at Cradleoffilth.com just scroll down and click on the U-Myx logo.
4. The legendary Max and Iggor Cavalera spent the week in NYC doing press and promo for the upcoming Cavalera Conspiracy release. While in town they completed a cover shoot and interview for Metal Edge, photoshoots and interviews for features in Revolver, Metal Maniacs, Hails & Horns, Drum! Magazine and Guitar World, visited Sirius' Hard Attack and recorded video content for Headbangers Ball and Hot Topic as well as RR.com.
3. DragonForce "Through The Fire And Flames" single review in Billboard!
"Imagine a band running a power-prog-themed amusement park with speed metal rollercoasters that do loops and hairpin turns at 150 mph."
2. Roadrunner Records, Nickelback, WEA Corp and Warner Chappell presented almost $600,000 in charitable donations to Amnesty International and International Children's Awareness Canada last Friday February 1, the one year anniversary of the start of the charity campaign. The donation was collected from proceeds of the sale of the smash "If Everyone Cared" digital single and video.
And the #1 HIT for Roadrunner Records for the week ending February 8th, 2008 is....
1. ROADRUNNER HAS THE #1 & #2 RECORDS ON THE BILLBOARD HEATSEEKERS CHART WITH AIRBOURNE DEBUTING AT #1 WITH 7,018 SCANNED AND DRAGONFORCE AT #2 WITH 4,446 SCANNED!
Thursday, February 7, 2008
Grammy.com Pre-Telecast Stream
For the first time in GRAMMY Awards history, the Pre-Telecast awards presentation will be broadcast live online on Sunday February 10. By logging on to GRAMMY.com from 4 - 7:30 p.m. EST, you will be able to view awards given in each category announced during the Pre-Tel.
As a reminder, our nominees are:
NICKELBACK "If Everyone Cared" for Best Rock Performance By A Duo Or Group With Vocals
MACHINE HEAD "Aesthetics of Hate" for Best Metal Performance.
Both of these awards are currently scheduled to be announced during the Pre-Tel. Tune in on Grammy.com!
Airbourne, Theory and MLB
I have just pitched a video interview and acoustic performance to Major League Baseball for Theory and Airbourne. These would be featured on MLB.com and possibly in stadium jumbotrons. MLB.com gets roughly like 10MM unique visitors a month and is looking for a lot of musical content as we approach the opening of the 2008 season.
Tuesday, February 5, 2008
Fuse - Talking (RR) Metal
On Friday, 2/29 @ midnight (ok, technically 3/1) make sure you tune into FUSE (wherever you will be with beverage in hand).
Interviews we filmed with Killswitch Engage, Devildriver and Airbourne will all be in this episode of Talking Metal!
It will repeat the following Friday @ 12:30am.
Airbourne Submitted to NEW!
Airbourne has been submitted to Clearchannel's NEW! program as well as AOL's home page. Will have more info later in the week.
Monday, February 4, 2008
Roadrunner Web Site Upgrades for January
January saw several improvements to the presentation on our artist pages. Some of these you've already seen, some have only been rolled out in the last few days.
Watching Videos and Downloading Music
As I explained in the internal web report last Friday, the music and video changes we introduced created an upsurge in media usage on www.roadrunnerrecords.com. Take a look at the Airbourne page for reference.
The prominent "Download Now" button under Free Music will get you an mp3 right on your desktop. In the Free Video section, we've introduced a scroller. Simply hover over it with your cursor and move the cursor to the right and then the left within the scroller. Clicking on a thumbnail will open the video in its own section right on the page, without ever leaving the artist content.
When there are not enough video thumbnails, the scroller reverts to a "Watch Now" button taking the visitor to the standard video page. (See that in action on the Opeth page before we get a kickass promo video through the door!)
Buzzword Bingo: User-Generated Content
So all has produced great, tangible results so far, but what about making all of that fan energy work for us? I'm glad you asked. Last May Andrew and I created the Within Temptation tour mini-site. I promised at the time that eventually a lot of what you saw there would make it to the Roadrunner web site.
Promise fulfilled.
Take a look at the DragonForce artist page. You probably noticed this at Airbourne, but since DragonForce is smack in the middle of fan interaction on the interwebs, we'll take it from there.
See the sections below Free Music and Free Video with a bunch of little thumbnails? They're labeled Your Photos from Flickr and Your Videos from YouTube. I'm sure everyone is familiar with YouTube by this point. (If not you should probably put the romance novel down and join 2006 at www.youtube.com.)
flickr may be new to you. It's basically a very popular photo site used by professionals and amateurs alike. It's very malleable and a wonderful place to create photo albums, slideshows, and more. What's even better is that it provides RSS feeds of most of its content.
Both the YouTube and flickr strips are scrollers like the Free Video one. Feel free to play around with them. When you click on a flickr photo, it will pop up in the center of your screen without leaving the main artist area. The same goes for the YouTube video, which you can watch right there and then come back to all the DragonForce news we post each week.
All fans have to do at either site is "tag" the photo or video with "dragonforce" and it'll eventually show up on our site. A tag is like a note left with the photo giving a description of what's in the photo.
If you click on the Video or Photo Gallery tabs to the left on any artist page, the respective strip will appear there as well.
Gaining Control
We recently began rolling out Wikipedia-based bios on the site on a limited basis. With input from the marketing staff, we've introduced another innovation in the creation of a tabbed biography. This allows us to present both the wikipedia bio and the official bio at the same time. Check out the Dream Theater bio for a great example.
There are still some formatting issues with these, but in general they all look great and give us something we didn't have before: an active, yet painless hand in influencing the direction of information on Wikipedia about our artists.
Whatever your opinion about Wikipedia, it's where our fans are going. Try a Google search for Dream Theater and their bio is the #2 link. Now we're actively sending fans to these bios to help clean them up. What's more we're sending them to Wikipedia with all the official information and content right there for them to use.
And, in the not-unlikely event of someone vandalizing say, the Slipknot entry with "Slipknot is gay," the bio can be reset on our site with the push of a button.
Minor Revamping
In addition to these uber-cool changes, we've introduced a minor, but effective one to our overall Artists page.
View it here.
Being able to feature certain bands on that page is a pretty obvious innovation I'm sorry I missed bringing to the table for the last year. Thanks to Jon and Andrew, we can now pull out and feature specific bands.
The Next Six Weeks
Expect tweaks and styling changes to all of these as we discover what works best. Also expect a wholesale revamp of the design and usability of our artist pages. We solicited and received a proposal and comps for a redesign of the artist pages that takes them to another dimension entirely. Expect a robust tool with which to super-serve our acts in the coming weeks.
Watching Videos and Downloading Music
As I explained in the internal web report last Friday, the music and video changes we introduced created an upsurge in media usage on www.roadrunnerrecords.com. Take a look at the Airbourne page for reference.
The prominent "Download Now" button under Free Music will get you an mp3 right on your desktop. In the Free Video section, we've introduced a scroller. Simply hover over it with your cursor and move the cursor to the right and then the left within the scroller. Clicking on a thumbnail will open the video in its own section right on the page, without ever leaving the artist content.
When there are not enough video thumbnails, the scroller reverts to a "Watch Now" button taking the visitor to the standard video page. (See that in action on the Opeth page before we get a kickass promo video through the door!)
Buzzword Bingo: User-Generated Content
So all has produced great, tangible results so far, but what about making all of that fan energy work for us? I'm glad you asked. Last May Andrew and I created the Within Temptation tour mini-site. I promised at the time that eventually a lot of what you saw there would make it to the Roadrunner web site.
Promise fulfilled.
Take a look at the DragonForce artist page. You probably noticed this at Airbourne, but since DragonForce is smack in the middle of fan interaction on the interwebs, we'll take it from there.
See the sections below Free Music and Free Video with a bunch of little thumbnails? They're labeled Your Photos from Flickr and Your Videos from YouTube. I'm sure everyone is familiar with YouTube by this point. (If not you should probably put the romance novel down and join 2006 at www.youtube.com.)
flickr may be new to you. It's basically a very popular photo site used by professionals and amateurs alike. It's very malleable and a wonderful place to create photo albums, slideshows, and more. What's even better is that it provides RSS feeds of most of its content.
Both the YouTube and flickr strips are scrollers like the Free Video one. Feel free to play around with them. When you click on a flickr photo, it will pop up in the center of your screen without leaving the main artist area. The same goes for the YouTube video, which you can watch right there and then come back to all the DragonForce news we post each week.
All fans have to do at either site is "tag" the photo or video with "dragonforce" and it'll eventually show up on our site. A tag is like a note left with the photo giving a description of what's in the photo.
If you click on the Video or Photo Gallery tabs to the left on any artist page, the respective strip will appear there as well.
Gaining Control
We recently began rolling out Wikipedia-based bios on the site on a limited basis. With input from the marketing staff, we've introduced another innovation in the creation of a tabbed biography. This allows us to present both the wikipedia bio and the official bio at the same time. Check out the Dream Theater bio for a great example.
There are still some formatting issues with these, but in general they all look great and give us something we didn't have before: an active, yet painless hand in influencing the direction of information on Wikipedia about our artists.
Whatever your opinion about Wikipedia, it's where our fans are going. Try a Google search for Dream Theater and their bio is the #2 link. Now we're actively sending fans to these bios to help clean them up. What's more we're sending them to Wikipedia with all the official information and content right there for them to use.
And, in the not-unlikely event of someone vandalizing say, the Slipknot entry with "Slipknot is gay," the bio can be reset on our site with the push of a button.
Minor Revamping
In addition to these uber-cool changes, we've introduced a minor, but effective one to our overall Artists page.
View it here.
Being able to feature certain bands on that page is a pretty obvious innovation I'm sorry I missed bringing to the table for the last year. Thanks to Jon and Andrew, we can now pull out and feature specific bands.
The Next Six Weeks
Expect tweaks and styling changes to all of these as we discover what works best. Also expect a wholesale revamp of the design and usability of our artist pages. We solicited and received a proposal and comps for a redesign of the artist pages that takes them to another dimension entirely. Expect a robust tool with which to super-serve our acts in the coming weeks.
Friday, February 1, 2008
3IOB, Still Remains Superbowl Predicitons at Rhapsody
Find out who these dudes (and other metal performers) think will win the Superbowl over at Rhapsody's blog:
http://blog.rhapsody.com/2008/02/q-who-will-win.html
http://blog.rhapsody.com/2008/02/q-who-will-win.html
Airbourne Free Track of the Week at Wal-Mart
We have great placement on their MP3 store at:
http://downloads.walmart.com/swap
as well as placement on their Music homepage at:
http://www.walmart.com/catalog/catalog.gsp?cat=4104&fromPageCatId=10
http://downloads.walmart.com/swap
as well as placement on their Music homepage at:
http://www.walmart.com/catalog/catalog.gsp?cat=4104&fromPageCatId=10
Airbourne Mentioned on MSN Music
Airbourne received a short paragraph at MSN Music. Click here to take a look.
Tuesday, January 29, 2008
DragonForce in GameStop
With over 3800 locations in the US and monthly traffic of 70 million, GameStop is the world's largest video game and entertainment software retailer.
GameStop DOES NOT carry music products, but their customers are our fans. There are several effective instore advertising vehicles to reach GameStop's core audience of 18-34 year old males, most of which are beyond cost prohibitive for normal record companies, but Roadrunner is NOT normal!
With the excitement surrounding Dragonforce in Guitar Hero III, GameStop's instore TV network has agreed to feature the band in their one-hour program that continually repeats for the entire month of March.
As a rule, Channel M only airs game-related programming (no music video or performance), but as Dragonforce is one of the stand-out artists in GameStop's top selling guitar game, they will feature a :60 clip of the "Through The Fire And Flames" video, plus a short clip of guitarist Herman Li discussing Guitar Hero III with comedian Brian Posehn. Also, the program's hosts will mention the band and album once an hour. (I will circulate the clip once it's edited and approved).
Channel M's research indicates average instore TV program awareness is 90%. Average unaided commercial recall is 48%, aided is 64%. We have found a great non-traditional way to identify our Guitar Hero enthusiasts and make them aware of Dragonforce.
This of course paves the way for other Roadrunner artists. Artists that are featured in a video game who deliver us game-related content (i.e. Airbourne talking about their favorite games, or comparing Guitar Hero to Rock Band, etc.) can be featured on Channel M in the future.
Our next step will be exploring video game-related music products or gifts-with-purchase that could possibly be carried in GameStop locations. However, the stores are currently video game purists, so this is a work in progress.
GameStop DOES NOT carry music products, but their customers are our fans. There are several effective instore advertising vehicles to reach GameStop's core audience of 18-34 year old males, most of which are beyond cost prohibitive for normal record companies, but Roadrunner is NOT normal!
With the excitement surrounding Dragonforce in Guitar Hero III, GameStop's instore TV network has agreed to feature the band in their one-hour program that continually repeats for the entire month of March.
As a rule, Channel M only airs game-related programming (no music video or performance), but as Dragonforce is one of the stand-out artists in GameStop's top selling guitar game, they will feature a :60 clip of the "Through The Fire And Flames" video, plus a short clip of guitarist Herman Li discussing Guitar Hero III with comedian Brian Posehn. Also, the program's hosts will mention the band and album once an hour. (I will circulate the clip once it's edited and approved).
Channel M's research indicates average instore TV program awareness is 90%. Average unaided commercial recall is 48%, aided is 64%. We have found a great non-traditional way to identify our Guitar Hero enthusiasts and make them aware of Dragonforce.
This of course paves the way for other Roadrunner artists. Artists that are featured in a video game who deliver us game-related content (i.e. Airbourne talking about their favorite games, or comparing Guitar Hero to Rock Band, etc.) can be featured on Channel M in the future.
Our next step will be exploring video game-related music products or gifts-with-purchase that could possibly be carried in GameStop locations. However, the stores are currently video game purists, so this is a work in progress.
Power of Lists....The Mystery of Dec 6th, 2007
Checking Google Analytics the other day, I noticed that traffic to our RR website enjoyed a MASSIVE spike on Dec 2007 (click here to see PDF report). So big that it required further explanation. So Jeremy hunted around and determined that that was the day we sent out the Roadrunner ‘Top 10s for 2007’.
Why this filled my heart with joy is that it vindicates something I have been saying for ages…and still believe is paramount to all of our web content efforts: THE POWER OF LISTS. People gravitate to them like programmed drones. But for our purposes it means that we need to hunt down, create and purely invent lists pertaining to our artists….ESPECIALLY once we start with the fullscale e-mail blasting. What better subject line to get attention and drive traffic than: “Top 10 onstage disasters by Roadrunner Artists” or something of that ilk….
It would be great if people could help us come up with ideas for such lists, and also work with us to make them a reality. If possible, I would love to have a list go out with every bi-weekly E-Blast. I am also thinking about promoting such lists on the front page of RR's website....but they need to be compelling and inspire people to make the elusive 'click' through to the content......Monday, January 28, 2008
All Points Bulletin: E-Mail Marketing Incentives
In concert with Jon's previous post asking you what you'd like to know about our subscribers, I am looking for suggestions on incentives to offer our subscribers in exchange for their giving us that extra information.
When we launch our new email program, fans will still go to our site or artist sites to sign up for the email list. The fan then receives an email asking them to confirm that they wished to subscribe. At some point from here we will ask them to enter additional info.
We would like to offer the incentive(s) to do so at that time.
I thought we could offer a 15-25% discount at a retail partner for filling in the extra information. We're already working on that idea with the Sales department, but I would welcome additional incentive ideas from everyone.
It could be physical or digital product, exclusive content, tchotchkes, or anything else that comes to mind.
Fire Away!
When we launch our new email program, fans will still go to our site or artist sites to sign up for the email list. The fan then receives an email asking them to confirm that they wished to subscribe. At some point from here we will ask them to enter additional info.
We would like to offer the incentive(s) to do so at that time.
I thought we could offer a 15-25% discount at a retail partner for filling in the extra information. We're already working on that idea with the Sales department, but I would welcome additional incentive ideas from everyone.
It could be physical or digital product, exclusive content, tchotchkes, or anything else that comes to mind.
Fire Away!
Super duper marketing info - need your help!
As part of our new, e-marketing planning we are scoping out the kinds of user profile details we would like to collect using the self-serve system that will soon be in place. That is, people on our database can shortly come to a page at our website and see their personal details (name, age, cell number, email address etc).
In the 'Round 1' database 'clean up' sweep we are only going after the basics. But in 'Round 2' we are going to make it attractive to our direct marketing user base to offer up far more detailed/insightful information about themselves. Stuff that we are thinkinbg would be useful to know include:
So please have a think through this stuff, ask any relevant questions, and offer up some suggestions in the comments section below.
In the 'Round 1' database 'clean up' sweep we are only going after the basics. But in 'Round 2' we are going to make it attractive to our direct marketing user base to offer up far more detailed/insightful information about themselves. Stuff that we are thinkinbg would be useful to know include:
- Favourite radio station
- Favourite TV show(s)
- Movies
- Video games
- Music retail store
- Sodas/Beers/Food
So please have a think through this stuff, ask any relevant questions, and offer up some suggestions in the comments section below.
Friday, January 25, 2008
Airbourne Featured on QuickTime Guide
Apple's QuickTime guide is now featuring Airbourne's video for "Too Much, Too Young, Too Fast." Click here to check it out.
Wednesday, January 23, 2008
De Novo Dahl Live at Woxy.com
Check out De Novo Dahl performing live in the studio at WOXY.com in Ohio today at 3:30pm EASTERN.
You can stream the performance live, online, at http://www.woxy.com
Chris
Within Temptation Featured on imeem
Within Temptation's profile is among those featured in imeem's music section this week. Check it out at http://www.imeem.com.
NY TImes Podcast featuring DragonForce!
Jeff Leeds of the NY Times interviewed Herman last week about "Through The Fire and Flames" and Guitar Hero III. MP3 of this week's podcast is attached; the interview starts at 18:30.
To download directly from the site, go to http://www.nytimes.com/ref/multimedia/podcasts.html and click on this week's Music Popcast.
reccenter.com Interviews DevilDriver
www.reccenter.com, a hipster-leaning social networking site has posted a video interview with DevilDriver. The site receives approximately 5,000 unique visitors a month.
Click here to watch.
Site Updates This Week
Roadrunner's web site was updated slightly late this week.
Home Page: Now featuring all the Best Ofs and Cradle of Filth.
Artists Page: A nice, fat shoutout to Airbourne and "Runnin' Wild"
In The Pit: As noted earlier, this has been updated.
Music Page: Get a Free MP3 of Cradle's "Devil in the Metal"
Video Page: Check out the last in-studio blog from The Parlor Mob
Free Shit: Get your Nickelback fix on and grab an autographed Aibourne booklet.
We're testing out an online version of our Weekly Web Schedule spreadsheet here. If you do not already have access and would like it, please let Jeremy know. This spreadsheet is the basis for our web site updates each week.web
Home Page: Now featuring all the Best Ofs and Cradle of Filth.
Artists Page: A nice, fat shoutout to Airbourne and "Runnin' Wild"
In The Pit: As noted earlier, this has been updated.
Music Page: Get a Free MP3 of Cradle's "Devil in the Metal"
Video Page: Check out the last in-studio blog from The Parlor Mob
Free Shit: Get your Nickelback fix on and grab an autographed Aibourne booklet.
We're testing out an online version of our Weekly Web Schedule spreadsheet here. If you do not already have access and would like it, please let Jeremy know. This spreadsheet is the basis for our web site updates each week.web
2008's First In the Pit
We've some sweet updates for you at In the Pit.
Thirty new fan photos and art have been uploaded to the Fan Art Section. Check out our current featured photo of the Finland Street Team and office crew with Robb Flynn.
Amy Sciarretto answers a VERY personal question in Ask Amy.
Jeremy invited several guests to answer questions in the Mail Bag.
I want to know which of our upcoming Best Of bands YOU think is the best in this week's Forum.
If we were to make a television show, which one of the Poll options would you want?
Finally, you've all been waiting for it. Check out Nightwish's Anette as she answers your questions from the band's tour in China.
Thirty new fan photos and art have been uploaded to the Fan Art Section. Check out our current featured photo of the Finland Street Team and office crew with Robb Flynn.
Amy Sciarretto answers a VERY personal question in Ask Amy.
Jeremy invited several guests to answer questions in the Mail Bag.
I want to know which of our upcoming Best Of bands YOU think is the best in this week's Forum.
If we were to make a television show, which one of the Poll options would you want?
Finally, you've all been waiting for it. Check out Nightwish's Anette as she answers your questions from the band's tour in China.
Tuesday, January 22, 2008
Best Of Playlist Featured on imeem
imeem.com with over 6MM unique visitors per month and, according to them, the top referrer to iTunes is featuring a playlist based on our Best Ofs this week on their music page. Click here to see it on the right.
Nightwish Featured on Windows Media Guide
Visit http://www.windowsmedia.com to see Nightwish featured this week! This guide is also featured in all Windows Media Players.
Thursday, January 17, 2008
Still Remains Featured on QuickTime Guide
Apple's QuickTime guide is featuring Still Remains' "Dancing with the Enemy" this week. The guide is featured online and in the QuickTime player. I don't have clear stats on the QuickTime portion of the Apple site, but the site itself receives over 20MM uniques a month. The QuickTime Player is installed on millions of machines in the USA.
Wednesday, January 16, 2008
Theory of a Deadman "So Happy" MP3
You can now find the Theory single, "So Happy," on the following sites: Facebook, MySpace, Roadrunnerrecords.com, imeem.com, and AOL Music. We are working on getting this out to other sites as we speak and will report again here as they come in.
ARTISTdirect has made the track one of the featured songs on the home page for the next few days and will place it at the top of their alt section this coming Tuesday.
http://www.artistdirect.com/
ARTISTdirect has made the track one of the featured songs on the home page for the next few days and will place it at the top of their alt section this coming Tuesday.
http://www.artistdirect.com/
Best Of Releases on AOL Radio
AOL Radio will be giving our Best Of releases some exposure. More details to follow.
Tuesday, January 15, 2008
DevilDriver Interview at ARTISTdirect
ARTISTdirect is currently featuring an interview with Dez Fafara of DevilDriver on their home page, www.artistdirect.com. The interview was conducted this past December in California while the band toured with Killswitch Engage.
Click here to watch.
Click here to watch.
Airbourne Rock's the Deuce
Airbourne's "TMTYTF" was added into the online page for MTV2's YOU ROCK THE DEUCE.
MTV2 want to gauge the response of the band at this site with their "YRTD" viewers. How much is the video watched? Any feedback on the feedback page?, etc. Within the next 2-3 weeks YOU ROCK THE DEUCE will become a strictly voter based show. So the videos that get the most views/action will get on the air.
YOU ROCK THE DEUCE now airs M - F 11am EST.
In the past, MTV2 would program the show with what they felt deserved a shot internally. Now it seems, the audience will choosing what gets on the this specific show. Good stuff for RR!
Nickelback #2, #8, and #10 on the WGM Passalong Promotions Chart
Nickelback's "Rockstar," "If Everyone Cared," and "Photograph" help Nickelback dominate the WMG Top 10 Downloads on PassAlong.com and PassAlong powered sites. Passalong is digital retail partner for downloads and ringtones.
Flo Rida – Low [feat. T-Pain]
Nickelback- Rockstar
Matchbox Twenty - How Far We've Come
Mark Knopfler – Shangri-La (Live from Radio City) (Promotional Track)
Linkin Park – What I’ve Done
Paramore – Misery Business
Linkin Park – Shadow of the Day
Nickelback – If Everyone Cared
Big & Rick – Lost in This Moment
Nickelback - Photograph
Flo Rida – Low [feat. T-Pain]
Nickelback- Rockstar
Matchbox Twenty - How Far We've Come
Mark Knopfler – Shangri-La (Live from Radio City) (Promotional Track)
Linkin Park – What I’ve Done
Paramore – Misery Business
Linkin Park – Shadow of the Day
Nickelback – If Everyone Cared
Big & Rick – Lost in This Moment
Nickelback - Photograph
Theory "So Happy" Added to AOL Radio
AOL Radio has added Theory of a Deadman's "So Happy" to their New Rock First section. Click here to check it out.
Blabbermouth on Airbourne (9)
Blabbermouth.net has an excellent review of Airbourne's "Runnin' Wild" up.
Click here to read.
"Color me blown away. "Runnin' Wild" from Australia's AIRBOURNE is the best pure hard rock album I've heard in years. Brothers Joel (vocals/lead guitar) and Ryan O'Keeffe (drums), along with David Roads (guitar) and Justin Street (bass), have written an unequivocally classic rock album with fist-pumping jams galore. When one hears the number of youngsters attempting to be retro cool by incorporating classic rock elements and falling flat on their faces doing so, it is heartening to hear an act like AIRBOURNE do it so well and so right."
Click here to read.
"Color me blown away. "Runnin' Wild" from Australia's AIRBOURNE is the best pure hard rock album I've heard in years. Brothers Joel (vocals/lead guitar) and Ryan O'Keeffe (drums), along with David Roads (guitar) and Justin Street (bass), have written an unequivocally classic rock album with fist-pumping jams galore. When one hears the number of youngsters attempting to be retro cool by incorporating classic rock elements and falling flat on their faces doing so, it is heartening to hear an act like AIRBOURNE do it so well and so right."
Video Adds to Joost This Week
Joost is a client-based (meaning it's an application like Internet Explorer or Outlook) video service offering high-quality streaming. Check out our video adds this week:
Airbourne - Too Much, Too Young, Too Fast
Theory Of A Deadman - No Surprise
Theory Of A Deadman - Santa Monica
Sepultura - Roots Bloody Roots
Obituary - Insane
Spineshank - New Disease
Obituary - The End Complete (Reissue)
Sepultura - Territory
Sepultura - Refuse/Resist
Sepultura - Inner Self (Reissue)
Airbourne - Too Much, Too Young, Too Fast
Theory Of A Deadman - No Surprise
Theory Of A Deadman - Santa Monica
Sepultura - Roots Bloody Roots
Obituary - Insane
Spineshank - New Disease
Obituary - The End Complete (Reissue)
Sepultura - Territory
Sepultura - Refuse/Resist
Sepultura - Inner Self (Reissue)
Biffy Clyro Featured on Windows Media Guide
Today Microsoft's Windows Media Guide launched an artist feature on their music page for Biffy Clyro. The site receives about 5MM uniques per month with a traffic rank according to Alexa of 1576. The image and writeup link directly to the stream on our site. This feature is also located in the Windows Media Player, installed on all Windows machines.
Monday, January 14, 2008
Airbourne - FUSE
Airbourne's "TMTYTF" has been added into Fuse's OVEN FRESH starting next week and will also be put into their new METAL COUNTDOWN show (Air dates TBA)
Airbourne and MySpace Records
Suzi secured this nice placement for Airbourne on the MySpace music page. The ad links through to their page on the site.
Friday, January 11, 2008
ROADRUNNER ARTISTS' NAMM APPEARANCES
Thats right, the best of the best will be making appearances at NAMM. See the times below. More to come so keep checking back for updates!
DRAGONFORCE:
Herman Li and Sam Totman Ibanez signature models to debut at the Ibanez booth.
Friday 1/18
3 PM: Ibanez - Herman and Sam
DRAGONFORCE:
Herman Li and Sam Totman Ibanez signature models to debut at the Ibanez booth.
Friday 1/18
3 PM: Ibanez - Herman and Sam
Saturday 1/19
1 PM: Rocktron - Herman
2:30 PM: Peavey - Herman and Sam
TRIVIUM:
Matt Heafy and Corey Beaulieu Dean signature models to debut at Dean booth.
Friday 1/18
11 AM: BC Rich - Paolo
1 PM: BC Rich - Paolo
4 PM: Dean - Matt and Corey
4 PM: Ddrum - Travis
Saturday 1/19
11 AM: BC Rich - Paolo
2 PM: Ddrum - Travis
4 PM: Dean - Matt and Corey
BLACK STONE CHERRY:
Friday 1/18
12 PM: EMG Pickups - All
1 PM: Pro-Mark - John Fred
2 PM: Peavy - All
11 PM: Performance at 2008 Wimbas concert at the Liquid Lounge
Saturday 1/19
2 PM: Ludwig Drums - John Fred
2 PM: Spectraflex Cables - Ben, Chris and Jon
TBA: Zildijan - John Fred and Carvin - Jon and Chris
STONE SOUR:
Josh Rand signature Peavy JR Special to Debut at Peavy booth
Friday, 1/18
1 PM: Peavy - Josh
Saturday, 1/19
11 AM: Peavy - Josh
SLIPKNOT:
Friday, 1/18
4PM: Ibanez - Mick
Saturday, 1/19
1 PM: Peavy - Paul
3 PM:Ovation - Mick
4 PM - Ibanez - Paul
4:30 PM: D'Addario - Mick
Sunday, 1/20
3 PM: Seymour Duncan - Mick
Top 10 Marketing Hits
10. Within Temptation and imeem.com created an artist playlist where the band was interviewed about each of their favorite songs. imeem created an embeddable widget for it here. The list will be featured on the main page of imeem.com starting the 21st.
9. Roadrunner Records proudly launches The Scrap Yard.
The Scrap Yard is our one-stop location to keep track of and comment on our digital and mobile marketing. Check it daily for up-to-the-minute news of what's going on, or subscribe to the RSS feed to have the news come to you right away!
8. Megadeth announces the exciting line-up for this year's Gigantour - In Flames, Children of Bodom, Job for a Cowboy and High On Fire. The tour will run from April to May.
7. The Cavalera Conspiracy completed their video for "Sanctuary" and a photoshoot in Paris, France this week...stay tuned!
6. On the heels of being named the #1 record of 2007 in numerous UK publications (Kerrang!, Rocksound, Daily Record) Biffy Clyro's Puzzle gets nominated for a ShortList Award (the US equivalent of the UK Mercury Prize). Other nominated albums include Against Me!, Fiest, Arcade Fire, MIA and more. The nominees and winners are chosen by critics, industry and artists.
5. Airbourne will be featured in Spin's 'New Noise' segment in the March issue. The band will complete a photoshoot in Adelaide, Australia today.
4. Nickelback's "Rockstar" comes in at #100 on Rolling Stone's '100 Best Songs Of 2007.'
"One of the best, funniest songs on the radio." - Rolling Stone
3. Theory Of A Deadman complete a stellar photoshoot with Eric Estrada in Los Angeles. See attached image!
2. Airbourne's "Stand Up For Rock n' Roll" will be the official theme song of the WWE's Royal Rumble! The event takes place at Madison Square Garden on 1/27 and will air on Pay-Per-View. The band is also recording the theme song for WWE Superstar Ken Kennedy. Joel recently spoke to WWE.com about the new album, upcoming tour, the band's love of wrestling and what's in store for 2008. The interview will run week of 1/14.
And the #1 HIT for Roadrunner Records for the week ending 1/11 is...
1. DragonForce's "Through The Fire And Flames" debuts at #84 on Billboard's Hot 100 chart! DragonForce continue to tear up digital sales with over 32,000 tracks sold this week and over 145,000 since Guitar Hero 3's release. The track is the #1 requested song at Q101 in Chicago and was added to KOMP in Vegas and KHTQ in Spokane.
Upcoming Windows Media Guide Promotions
Windows Media will feature several of our bands in upcoming weeks on both the Rock Grab Bag and the music page. Schedule is as follows:
Airbourne on Main Music Page and Home Page on week of release starting 1/29.
Biffy Clyro goes live next week on 1/15 on the Main Music Page.
Nightwish goes live on the Main Music Page on 1/22.
Still Remains will debut on the Main Music Page on 1/29.
The Windows Media Guide is tied into the windows media player and is accessible through both the player and the web.
Airbourne on Main Music Page and Home Page on week of release starting 1/29.
Biffy Clyro goes live next week on 1/15 on the Main Music Page.
Nightwish goes live on the Main Music Page on 1/22.
Still Remains will debut on the Main Music Page on 1/29.
The Windows Media Guide is tied into the windows media player and is accessible through both the player and the web.
Thursday, January 10, 2008
Wednesday, January 9, 2008
Facebook - Airbourne - Part Deux (is that latin for two???)
The Airbourne Facebook ad campaign went live today - with a revised banner and a few changes to the ad copy. Here is what the new ad looks like:
and we have got the following text beneath the flyer:
and we have got the following text beneath the flyer:
Genuine Fist-Pumping, Sweat-Soaked Rock n' Roll. Free taste now at Roadrunner Records.com.I expect we should start seeing these buttons appear on people's Facebook profiles from tomorrow morning. Will keep you all posted on the results!
Airbourne - Runnin' Wild Review Featured on ARTISTdirect.com
ARTISTdirect.com is featuring a review of Airbourne on their home page. Check it out at left or click here.
Read the great review here.
Tuesday, January 8, 2008
Within Temptation Featured Artist Playlist on 1/21
Last month the folks at imeem interviewed our very own Within Temptation about a bunch of their favourite songs. The interview has been combined with a playlist of those songs here and will be the featured playlist starting on January 21st.
As you can see, the playlist can be embedded on a web page, MySpace, Facebook and other social networking sites. imeem bills itself as "the top referrer to iTunes." Their tracks include direct paths-to-purchase on iTunes.
As you can see, the playlist can be embedded on a web page, MySpace, Facebook and other social networking sites. imeem bills itself as "the top referrer to iTunes." Their tracks include direct paths-to-purchase on iTunes.
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